our hero
Thursday, December 13, 2012
Thursday, November 8, 2012
Sunday, September 30, 2012
Monday, September 24, 2012
Thursday, July 26, 2012
Tuesday, July 24, 2012
Friday, July 20, 2012
Thursday, July 12, 2012
Wednesday, July 11, 2012
Friday, July 6, 2012
Saturday, June 30, 2012
Monday, June 25, 2012
Wednesday, June 20, 2012
the last part of the past class
make sure everything in final exam project etc is done and handed in or in hand in folder
make sure blogs are complete and awesome
check out the last few blogs on top ads and top viral videos
go over terms/definitions etc for exam
surf
Tuesday, June 19, 2012
The Pitch
THE PITCH......
❏ introduce group members
❏ introduce product
❏ state why you believe your product will be a success
❏ share the best elements of your campaign (must include tv commercial)
❏ accept acclaim and admiration of classmates
Sunday, June 17, 2012
some written exam thoughts....
first of all, check out those articles etc posted on the blog that we didn't get to
remember the big C's
COMMERCIAL (all to make $)
CONSTRUCTION (media products are careful constructions/media constructs reality)
CREEDS (values)
CODES/CONVENTIONS (the rules)
and CONSIDERATIONS (we see things differently)
and the advertising world today
popular culture
the digital world today
and important media terms (guilty pleasures, mean world syndrome , advertising claims etc)
Tuesday, June 12, 2012
Monday, June 11, 2012
Wednesday, June 6, 2012
Tuesday, June 5, 2012
Monday, June 4, 2012
#32 tv ratings
1. top 3 fave tv shows and explain what you like about them?
2. how many / hrs a week approx do you watch tv?
3. when do you generally watch tv?
4. how do you generally watch tv shows? (is it always on tv?/computer?/pvr'd? etc...explain)
5. what do you most dislike about television?
6. what would you say is good about television?
7. In general, what types of shows do you enjoy the most?
8. Do you watch tv alone?/with friends?/ family? etc
9. Go to: http://www.zap2it.com/tv/ratings/zap-season-ratings,0,1937498.htmlstory
and...
a) how many of the top 20 shows do you watch?
b) list them
c) what conclusions can you arrive at regarding which shows are the most watched?
10. go to: http://www.zap2it.com/tv/ratings/zap-weekly-ratings,0,7508066.htmlstory
and..
a) what conclusions can you arrive at regarding the types of shows most watched last week?
11. what surprised you about these lists of the most popular shows in the USA?
Friday, June 1, 2012
Wednesday, May 30, 2012
end of year dates to remember
tue June 12: Blogs due
tue june 12- mon june 18 (5 classes) - final exam project (20% of final mark)
thur june 21 - written exam (10% of final mark)
Tuesday, May 29, 2012
Monday, May 28, 2012
#31 mall survey
1. how many times / month would you visit a mall? explain
2. do you "like " malls? explain
3. fave mall (London region)? why?
4. have you ever visited a mall (west edmonton mall etc) that was truly spectacular/unusual etc? explain.
5. what is the most important thing you look for in a mall? explain
6. malls are a good thing because....(3 things)
7. malls are a bad thing because....(3 things)
8. teenagers are being banned or strictly controlled (no admission after 8pm etc) from many malls in the U.S. ....thoughts?
#30 Fast Food Survey
1. times / wk eating fast food ?
2. three fave ff restaurants?
3. three things you like about ff restaurants?
4. three things you dislike?
5. first memory of fast food (where did you go as a child? when ? why? recollections of that?)?
6. what role will fast food play in your family when /if you have children of your own?
7. How much of a factor does advertising play in your fast food choices? explain
8. How much of a role do you think it played when you were a child?
9. one memorable fast food ad? explain.
Sunday, May 27, 2012
Thursday, May 24, 2012
Tuesday, May 22, 2012
Wednesday, May 16, 2012
#29 things that are tough to sell to teens
your product?
your group?
your approach?....how exactly do you plan to sell this product to a reluctant teenage audience?
#28 mark Z ...the 100 billion dollar man...your thoughts on the guy
well....do you like him?....admire him? etc
Friday, May 11, 2012
Thursday, May 10, 2012
Wednesday, May 9, 2012
Tuesday, May 8, 2012
Thursday, May 3, 2012
Wednesday, May 2, 2012
#24 the Forbes celebrity 100
go to:
http://www.forbes.com/wealth/celebrities/list
Each year, Forbes magazine tracks celebrity power and influence through a formula they have developed over the years.
In your blog, come to some conclusions about their celeb 100.....what type of person gets to be on the list? / do you agree with the categories they have chosen for ranking celebs? / how many of the 100 do you recognize? / one name on there that really surprised you?
explain
Friday, April 27, 2012
Monday, April 23, 2012
your "most famous" list
1. Justin Bieber
2. Adele
3. Lady Gaga
4. Kim Kardashian
5. Nicki Minaj
6. Barack Obama
7. Katy Perry
8. Snooki
9. Zack Galafianakis
10. L'il Wayne
Sunday, April 22, 2012
Saturday, April 21, 2012
Tuesday, April 17, 2012
wed april 18
in 239 today
first priority is finish editing your news story (and complete the storyboard)
news stories will be shared in class Thursday
second priority is to update blogs for assessment this weekend ( few more easy ones have been added)
thirdly, in groups begin creating your alternative to facebook etc.....it's a new social media site of your own creation which hopefully will combine the best elements of what's out there in a fresh new format and will appeal to users
follow the guidelines on the handout and create your home page on the chart paper
( an appealing name is a must)....you will share your new site with the class next week
this can be done individually or in groups of up to 3 members
#20 celebrity
simple.....celebrity is a huge component of popular culture today
in this blog, list who you feel the ten biggest celebrities are today (in order)....obviously we can only create this list from our own perspective and we may not agree with the choices of others
so..go on...the ten biggest stars of today
list them in your blog
#19 Popular Culture....
Popular Culture is the arts, artifacts, entertainment, fads, beliefs and values that are shared by large segments of society.
basically, whatever is "in" and very well known/enjoyed
which one "thing" do you feel best represents popular culture as we near the middle of 2012?
be prepared to defend your answer in class
#17 facebook, twitter, tumblir, pinterest or stumble upon or nothing
pick a favourite and explain your choice
Monday, April 16, 2012
Sunday, April 15, 2012
Thursday, April 12, 2012
Monday, April 9, 2012
Review: Concept #5
Considerations:
everyone who "consumes" a media product brings his/her own background/experience to it (someone who has been harassed online may view Disconnected differently than someone who was not a social media user)
Review: Concept #4
Codes and Conventions: media products use a specific formula which we are familiar with in order to "tell their story"....hip-hop videos contain scantily-clad women, fruit carts are run over in a chase scene, coaches corner includes something about hockey , something about kids (hockey-playing kids) and something about the military
very rarely, something comes along that changes the rules and creates something new: Seinfeld, Nirvana, Toy Story
Review: Concept #3
Creeds.....values....what's right / what's wrong?
what's over the line?....what might be ok in Canada (swearing in the Osbornes ) might not be in the USA but may be different in another place (Denmark, for example)
the values of a society are constantly changing (Ellen no in the 90s but defo ok now)and the media reflects that (or does it determine that?)
Review: Concept #2
Construction
a) all media are careful constructions
nothing happens by accident...everything is carefully planned (ads, Nipplegate, Seahaven)
b) media products can affect or thoughts/behaviours/actions etc (violent video games, online sites, Pulp Fiction/desensitization)
Review: Concept #1
Commercial:
all media exists to make money....all media is owned by a few corporations...media is constantly looking for ways to maximize revenue...generally it's buying the thing (going to a movie) or the ads in the thing (tv commercials) or product placement (E.T,) or merchandise or wherever a buck can be made
this is not necessarily a good thing or a bad thing, it just is
therefore, profitability is much more important than quality
Tuesday, April 3, 2012
Friday, March 30, 2012
Thursday, March 29, 2012
Monday, March 26, 2012
Friday, March 23, 2012
#14 censorship and popular music
explain how much censorship you feel there should be in popular music....what should we be able to hear?
be specific
be specific
Thursday, March 22, 2012
Wednesday, March 21, 2012
Tuesday, March 20, 2012
#12 jay-z/gaga/katy/rihanna
which one is "worse"..which one is the most objectionable?/offensive?
briefly explain
briefly explain
#10 the two articles on the film Bully
read them.....and...what rating do you think this film should receive....why?
Sunday, March 18, 2012
Tuesday, March 13, 2012
Monday, March 12, 2012
Friday, March 9, 2012
#9 so...Kony and social media and all that
from a media student's point of view , what is your take on the video and its impact? (and how it spread so quickly )explain
Wednesday, March 7, 2012
Tuesday, March 6, 2012
#7 how much?
the construction of tv news....
In cases such as the Tori Stafford murder case, how much information should the media release to the public?
what is our right to know? and what is the family's right to protect their loved ones?
In cases such as the Tori Stafford murder case, how much information should the media release to the public?
what is our right to know? and what is the family's right to protect their loved ones?
Sunday, March 4, 2012
Wednesday, February 29, 2012
#6 your spoof commercial
product?
who did you work with?
concept? (what are you spoofing?)
were you happy with the finished product? explain.
who did you work with?
concept? (what are you spoofing?)
were you happy with the finished product? explain.
Sunday, February 26, 2012
Wednesday, February 22, 2012
Tuesday, February 21, 2012
Monday, February 20, 2012
#5 careful constructions and reality tv
read the story down the page "rality tv is caught faking it" and answer in your blog:
- do you watch reality tv?
- fave 3 shows?
- do you care that it is so obviously not "reality"? explain
- do you watch reality tv?
- fave 3 shows?
- do you care that it is so obviously not "reality"? explain
Wednesday, February 15, 2012
Tuesday, February 14, 2012
Monday, February 13, 2012
#3 our constructed world...take the survey
answer the following survey in your blog:
1. how many x/month do you eat fast food meals?
2. how many x/month do you visit a shopping mall?
3. how many hours/week do you watch tv?
4. how many hours/week do you play video games?
5. how many hours/week do you surf online (including FB)?
6. how many texts do you send per day?
7. what environmental issues do you think are important to you? explain
8. how often do environmental issues influence your decision to buy something?
9. how "constructed" by the media do you think your life is?
1. how many x/month do you eat fast food meals?
2. how many x/month do you visit a shopping mall?
3. how many hours/week do you watch tv?
4. how many hours/week do you play video games?
5. how many hours/week do you surf online (including FB)?
6. how many texts do you send per day?
7. what environmental issues do you think are important to you? explain
8. how often do environmental issues influence your decision to buy something?
9. how "constructed" by the media do you think your life is?
Thursday, February 9, 2012
Wednesday, February 8, 2012
Tuesday, February 7, 2012
Monday, February 6, 2012
Sunday, February 5, 2012
Friday, February 3, 2012
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